See how Akamai made their complex material user-friendly.
Akamai, a leader in Cloud Delivery services, sought to bring their global network of partner sales representatives successfully up to speed on a solution and selling knowledge. Since partners represent a significant contribution to Akamai’s revenue, it was a worthwhile investment to ensure that they quickly deliver the joint value proposition and could cross-sell and up-sell the full portfolio. Akamai challenged AllenComm to create an engaging and effective sales training that would make the complex material relevant and user-friendly.
HERE'S WHAT WE DID
To engage learners in short, productive sessions and make a large quantity of complex technical material relevant and user-friendly, AllenComm developed five web modules. The modules incorporate interactive learning activities that build knowledge, skills, and motivation. The final learning solution included an application game to practice, validate, and refine skills in identifying sales opportunities as well as several printable cheat sheets to reinforce skills needed on the job.
- Articulate Akamai value statements
- Describe the benefits of Akamai for customers
- Identify new customer opportunities