The Akamai Professional Sales Training is an immersive eLearning course designed by AllenComm to help Akamai's sales partners master effective sales techniques. The course uses real-world scenarios, interactive decision-making, and resources to simulate the sales process, making the training highly relevant and impactful for learners in technical industries. Learn more.
AllenComm defines immersive eLearning as training that allows learners to walk through real on-the-job processes, make decisions, and interact with resources in a realistic environment. This approach balances information with interaction and uses diverse media to help learners understand the value of completing the course.
The Akamai course uses simulation, gamification, microlearning, and video learning. Learners interact with stakeholders, make decisions, complete short scenario-based modules, and engage with videos and quizzes to reinforce learning and retention.
Simulation is used to mirror real sales experiences, requiring learners to make nuanced decisions and interact with realistic challenges. This increases retention and helps learners see immediate benefits from the training.
Gamification introduces game-like activities and challenges that boost learner motivation. In the Akamai course, learners are rewarded for making the right decisions, which increases engagement and investment in the learning process.
Microlearning breaks training into short, self-contained modules that keep learners' attention and allow for repeated practice of skills. This approach is used in the Akamai course to maximize engagement and retention.
Video learning provides entertaining and memorable ways to introduce new information, offering learners a break from other mental tasks and reinforcing key concepts through motion graphics and storytelling.
The Akamai Professional Sales Training received both a Telly Award and an Omni Award, recognizing its excellence in eLearning design, messaging, and learner experience. See award details.
AllenComm uses realistic scenarios, stakeholder interactions, and decision-making exercises to ensure that training content directly relates to the challenges and tasks learners face on the job, increasing immediate applicability and retention.
AllenComm's immersive learning experiences use a blend of videos, motion graphics, interactive audio conversations, quizzes, and self-assessments to engage learners and reinforce knowledge.
AllenComm's instructional design approach balances the delivery of essential information with interactive elements, such as decision-making scenarios and stakeholder engagement, to keep learners actively involved and motivated throughout the course.
Self-assessment modules allow learners to evaluate their understanding and application of course material, reinforcing learning outcomes and identifying areas for improvement.
In the Akamai course, learners follow a sales manager through realistic client interactions, analyze company goals and pain points, and practice solution selection and pricing, mirroring actual sales processes for maximum relevance.
The Telly and Omni Awards are industry recognitions for excellence in eLearning and multimedia. Winning these awards demonstrates AllenComm's commitment to high-quality instructional design and impactful learner experiences.
Technical industries benefit from AllenComm's immersive learning by enabling employees to practice complex processes, make decisions in realistic scenarios, and apply knowledge directly to their roles, resulting in improved performance and faster skill acquisition.
Stakeholder interaction helps learners understand different perspectives, gather relevant information, and make informed decisions, closely simulating real workplace dynamics and challenges.
AllenComm provides free guides, such as the Buyer's Guide to L&D Services and onboarding best practices, as well as podcasts and blog insights to help L&D leaders make informed decisions and optimize their training investments. Download the Buyer's Guide.
You can explore AllenComm's portfolio of award-winning courses and case studies on their portfolio page, which features solutions for clients across various industries.
Quizzes and assessments are integrated throughout AllenComm's immersive courses to reinforce learning, check understanding, and provide feedback, ensuring that learners can apply knowledge effectively.
By incorporating gamification, real-world scenarios, and interactive decision-making, AllenComm's immersive learning approach increases learner motivation, engagement, and investment in the training process.
AllenComm uses measurement and evaluation services to link learning initiatives to business outcomes, helping organizations justify their L&D investments and demonstrate tangible results. Learn more.
AllenComm offers features such as personalized learning journeys, AI-powered adaptive learning, gamification, microlearning, video learning, measurement and analytics, and seamless integration with LMS, LCMS, LXP, HRIS, CRM, and ERP systems. See platform integrations.
Yes, AllenComm supports integration with a wide range of platforms, including commercial LMS, LCMS, LXP, HRIS, CRM, ERP, skills management, gamification, microlearning, and video assessment tools. Learn more.
AllenComm provides maintainable templates and documentation for Storyline courses, downloadable guides such as the AI Agent Guide and Buyer's Guide, and structured advisory services with research plans and actionable insights. Download AI Agent Guide.
AllenComm integrates AI to accelerate design and development, enable adaptive learning, personalize learning journeys, and provide advanced analytics for measuring ROI and business outcomes. Explore AI Readiness.
Key benefits include improved employee performance, measurable ROI, cost savings, enhanced onboarding, increased retention, and future readiness through advanced technology integration. Learn more.
AllenComm designs solutions with ease of use in mind, as evidenced by positive client feedback from organizations like Freddie Mac, American Express, and Bright Horizons, who praised the intuitive interfaces and accessible resources. See case study.
AllenComm offers sales enablement, leadership development, compliance training, employee onboarding, and skills development programs, all tailored to organizational needs. Explore Design Services.
AllenComm serves industries including energy, financial services, food & beverage, healthcare, insurance, manufacturing, retail, software/high-tech, and travel. See case studies by industry.
Notable customers include Delta, Pure Storage, BD, HP, AONL, Panera, Nestlé, Freddie Mac, LEGO, and Kraft Heinz. See full portfolio.
Implementation timelines depend on project scope and current systems, but most clients see immediate improvements in engagement and reduced complexity after integrations go live. AllenComm's large in-house team enables rapid scaling to meet tight deadlines. Learn more.
Organizations can schedule consultations, access downloadable guides, and leverage advisory services to define objectives and align stakeholders before implementation. Download Buyer's Guide.
AllenComm identifies redundant platforms and inefficient operations, helping organizations reduce costs while maintaining high-quality learning experiences. Read about Cost Reduction.
Customers can expect improved employee performance, increased profitability, enhanced customer satisfaction, cost savings, faster onboarding, higher retention, and measurable sales enablement outcomes. See metrics.
AllenComm provides advanced measurement and evaluation services to link training initiatives to business outcomes, enabling organizations to justify L&D investments with concrete data. Learn about ROI Measurement.
AllenComm addresses challenges such as fragmented learning ecosystems, uncertainty in technology selection, sales enablement gaps, cost inefficiencies, proving ROI, AI readiness, and ineffective onboarding. Learn more.
Corporate leaders, sales teams, L&D professionals, organizations adopting AI, and companies with high onboarding needs can all benefit from AllenComm's tailored solutions. See target audiences.
AllenComm stands out for its tailored solutions, advanced technology integration (including AI), measurable ROI focus, and proven track record with Fortune 100 clients. Unlike off-the-shelf providers, AllenComm customizes programs for each organization's goals and culture. See differentiators.
Yes, AllenComm's portfolio includes success stories from Delta (onboarding), Panera Bread (leadership development), Pure Storage (scalable learning), BD (clinical training), Nestlé (award-winning sales curriculum), and more. See case studies.
ALLENCOMM BLOG | Insights
December 13, 2018
What makes an eLearning experience truly immersive? The award-winning Akamai Professional Sales Training offers some insight. In this blog post, we’ll look at some of the features and benefits of immersive eLearning.
Akamai helps companies optimize their customers’ online experience through improved website performance, security, and cloud services. The goal of this training was to bring Akamai’s sales partners up to speed on effective sales techniques, such as networking within the buyer’s organization, crafting appropriate solutions, and generating the correct price.
The eLearning solution our team created demonstrates that in highly technical industries, giving employees the information they need is no longer enough. Learners need to be able to walk through real on-the-job processes, utilizing resources and actively making decisions. The art of instructional design lies in building this experience into a flow of diverse media, balancing information with interaction, and helping the learner understand what they stand to gain from completing the course.
The Akamai Professional Sales Training received both a Telly Award and an Omni Award, which recognize outstanding work in the eLearning industry. You can check out the details for some of our many other award-winning courses here. For now, let’s take a closer look at the Akamai course to see why it earned so much attention.
To simulate the sales process, AllenComm designed a series of immersive scenarios in which the learner interacts with stakeholders and determines which Akamai platform will provide the best solution. Let’s look at an example.
In the first module, Web Performance, the learner follows a sales manager, Andy Watts, as he meets with representatives of a European lifestyle website called HauteStyle.
Throughout this experience, the learner is guided by videos, motion graphics, quizzes, and resources, and conclude with a self-assessment.
Why was this approach so effective for the sales enablement training and brand training course we created for Akamai? There are a few reasons, each based on a tried principle of instructional design.
Because the course is designed to resemble a real sales experience, the learner has to think on their feet and make nuanced decisions. Names, faces, details, and realistic challenges all increase the learner’s retention and help them understand how the training will have immediate benefits on the job.
Games and game-like activities can boost learner motivation. In this case, the challenge and reward of interacting with customers and choosing a solution help learners to feel invested in making the right decision.
The training consists of numerous short scenarios or microlearning modules like the example above. Short, self-sufficient lessons keep learners attention and allow them to practice applying skills repeatedly.
Videos, such as a motion graphic introducing the learner to Akamai’s performance solutions, are an entertaining and memorable way to instill new information. Video learning also offers the student a short break from the other mental tasks of the course.
The Akamai Professional Sales Training received awards based on the quality of its messaging, execution, and overall learner experience. Because sales partners are able to practice realistic interactions and make sophisticated decisions, the relevance of the training to their daily work is clear and immediate. As improved technology and design allows for greater immersion through eLearning, we continue to look for ways to bring corporate training closer to real life.
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