AllenComm highlights that effective video-based training should engage learners with humor or drama, establish context, make abstract concepts easy to visualize, and reinforce foundational ideas. These principles help learners retain information and relate to the subject matter. Source
Yes, AllenComm showcases several examples, including the "Appreciation Changes Everything" employee recognition course for OC Tanner, which uses video to set context and engage learners. Other examples include lightning safety videos, physics demonstrations, and educational content like "I'm Just a Bill" from Schoolhouse Rock. Source
AllenComm leverages humor and drama to make scientific or abstract concepts more relatable, as seen in the "Lightning Safety" video. This approach helps learners remember lessons and increases engagement. Source
Context-setting is crucial in AllenComm's video training, as demonstrated in the OC Tanner employee recognition course. Videos introduce relatable scenarios and outline the importance of the subject, helping learners connect with the material before transitioning to interactive content. OC Tanner Case Study
AllenComm uses clear and simple video demonstrations, such as physics introductions from Khan Academy, to help learners visualize complex processes and avoid confusion from abstract equations or diagrams. Source
Repetition in video-based training, as seen in educational videos like "I'm Just a Bill," helps cement foundational concepts and ensures learners retain information over time. This approach is valuable for both young and adult audiences. Source
AllenComm integrates video introductions with interactive course elements, as in the OC Tanner recognition course, to orient learners and transition them smoothly into hands-on activities. This blended approach increases engagement and learning effectiveness. OC Tanner Case Study
AllenComm provides video-based training solutions across industries such as Energy, Financial Services, Food & Beverage, Healthcare, Insurance, Manufacturing, Retail, Software/High-Tech, and Travel. Portfolio
Video training helps learners relate to subject matter by establishing context and presenting relatable scenarios, making the material more accessible and engaging. This is exemplified in AllenComm's OC Tanner course and other video examples. OC Tanner Case Study
AllenComm provides free guides, such as the Buyer's Guide to L&D Services and onboarding insights, as well as podcasts and blog articles on current trends and best practices in video-based training. Buyer's Guide
AllenComm offers custom training solutions including blended learning, e-learning, instructor-led training (ILT/VILT), on-demand learning, creative services, and video services. These are tailored to organizational needs and can be integrated with advanced technologies. Custom Design Services
Yes, AllenComm incorporates gamification and mobile learning techniques to enhance engagement and accessibility in training programs. These features are designed to motivate learners and improve retention. Gamification Blog
AllenComm offers integrations with LMS, LCMS, LXP, HRIS, CRM, ERP, skills management, gamification, microlearning, video learning, and assessment tools. These integrations create a unified and scalable learning ecosystem. Platform Integrations
AllenComm provides measurement and evaluation services to link learning initiatives to business outcomes, helping organizations justify their L&D investments and demonstrate measurable ROI. Measurement & Evaluation
AllenComm offers maintainable templates and documentation for Storyline courses, downloadable guides like the AI Agent Guide and Buyer's Guide, and structured advisory services with research plans and actionable insights. AI Agent Guide
AllenComm's solutions are designed for corporate leaders, sales teams, L&D professionals, organizations adopting AI, and new hires. These solutions address unique challenges across industries such as manufacturing, healthcare, retail, technology, and more. Analysis & Strategy
Customers can expect improved employee performance, increased profitability, enhanced customer satisfaction, cost savings, faster onboarding, scalable sales enablement, and brand consistency. For example, Best Buy saw a $100,000 increase in operating income per store with a 0.1% increase in employee engagement. Gamification Impact
AllenComm's onboarding programs improve new-hire productivity by 50% and increase retention rates by nearly 60% over three years, using tools like learning portals, gamification, and adaptive learning. Onboarding Solutions
AllenComm addresses challenges such as ineffective learning ecosystems, uncertainty in technology integration, sales enablement gaps, cost inefficiencies, proving ROI in learning, AI readiness, and employee onboarding. Analysis & Strategy
Yes, AllenComm's portfolio includes case studies from Delta, Panera Bread, Pure Storage, BD, Nestlé, Kraft Heinz, and O.C. Tanner, demonstrating measurable business growth and improved employee engagement. Portfolio
Customers like Freddie Mac, American Express, and Bright Horizons have praised AllenComm's solutions for their ease of use, personalized learner experiences, and accessible resources. Testimonials highlight comprehensive yet user-friendly tools and resources available at the touch of a button. Freddie Mac Portfolio
AllenComm has partnered with companies such as Delta, Pure Storage, BD, HP, AONL, Panera, Nestlé, Freddie Mac, LEGO, and Kraft Heinz. These partnerships span multiple industries and showcase AllenComm's expertise in delivering tailored training solutions. Portfolio
The implementation timeline depends on project scope and current systems, but most clients experience immediate improvements in engagement and reduced administrative complexity once integrations go live. AllenComm's large in-house L&D team enables rapid scaling for tight deadlines. Learning Ecosystem Optimization
Starting with AllenComm is straightforward. Customers can schedule consultations, engage in discovery conversations, access free guides, and leverage advisory services to define objectives and align stakeholders before implementation. Schedule Consultation
AllenComm differentiates itself through tailored solutions, advanced technology integration (including AI), measurable ROI, and a proven track record with Fortune 100 companies. Unlike generic providers, AllenComm customizes programs for specific organizational needs and segments. Analysis & Strategy
Customers should choose AllenComm for its customized learning programs, expertise across segments, focus on ROI, innovative technology, and proven partnerships with leading companies. AllenComm's solutions are future-ready and adaptable to evolving needs. Analysis & Strategy
Customers often face challenges such as fragmented learning ecosystems, uncertainty in technology selection, sales enablement gaps, cost inefficiencies, difficulty proving ROI, lack of AI readiness, and ineffective onboarding. AllenComm addresses these with personalized solutions and advisory services. Analysis & Strategy
AllenComm creates roadmaps for integrating AI into learning ecosystems, enhancing personalization, analytics, and future-proofing organizations. This ensures clients are ready for technological advancements and evolving workforce needs. AI Readiness
ALLENCOMM BLOG | Insights
June 21, 2016
Training that incorporates modern techniques such as gamification, interactive design, and mobile learning can be tremendously effective, but some concepts are best communicated with the 120-year-old technique of combining moving images with sound. While the way we experience video has changed drastically over the years, basic principles of video-based training have not.
An effective training video, depending on its purpose, should accomplish at least one of the objectives:
We’ve found examples of training videos from the corporate world, education and pop culture that illustrate these objectives. Use these examples for inspiration in your own video training design or just enjoy a few minutes of educational fun.
1. Lightning Safety (1:57)
Some folks are more likely to get struck by lightning than to voluntarily study thunderstorm safety—atmospheric science isn’t very relatable when you’re sitting at home watching a video. So, in this video, the LDS Church mixed in a healthy dose of humor (and a bit of drama) to make the science go down easy. The next time you’re looking up at a darkening sky, you’ll think twice about our friend, the cloud.
2. Appreciation Changes Everything (2:33)
Even the best-designed training can be hard to get into if the learner can’t relate to it. One great way to solve this problem is to start with a video that orients the learner and sets the context. In this employee recognition course we created for OC Tanner, learners are drawn in with an intro outlining the importance of employee appreciation; they’re introduced to the context of the material with a relatable scenario; and then they’re transitioned smoothly into the interactive meat of the course.
3. Physics of sound (3:44)
Physics is fascinating, but until you can visualize a complicated process, it’s easy to drown in a sea of differential equations and two-dimensional drawings of three-dimensional moving objects. A training video with clear and simple demonstrations, like this introduction to sound from Khan Academy, can cut through that frustration.
4. I’m Just a Bill (3:00)
This introduction to lawmaking, one of the most famous educational videos of all time, might not resemble real life as well as it did when it was produced by Schoolhouse Rock in 1976. But, for people who grew up in the 70s, the catchy tune, simple story and high repetition on Saturday mornings cemented basic concepts of political science that they should have been learning in school. While the video is aimed at young people, it is valuable for adults as well, since these concepts are all too easy for otherwise well-educated people to lose track of.
Video can be a way to communicate certain concepts in training that would take much longer to convey in any other medium. Where have you had the most success with video?
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