Sales Enablement training that creates a culture of performance

Successful sales enablement training is a strategic alignment of information, tools, and collateral that support sales activities. This training helps salespeople engage the buyer throughout the buying process.

At AllenComm, our approach to sales enablement training focuses on striking the right balance between product and customers. We build personalized learning experiences based on the needs of your sales team and company revenue goals.

Thought Leader

Kate Worlton-Pulham, MPhil, PhD

Senior Performance Consultant

“Sales enablement at its best is the seller knowing who the buyers are, what their culture is, what success means for them, and how to boost them toward it—sometimes before buyers realize it themselves. Sellers nail this through an analytics-based sales enablement learning strategy and platform, providing buyers personalized insight-assets that can drive buyers from one stage and purchase to the next. It’s no shock that this sales enablement strategy galvanizes buyers and leaves them asking for more.”

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Client Success Stories

Consumer goods

In preparation for expanding to a large group of consultants nationwide and beyond, Beautycounter needed a digital learning experience to enable their new consultants to understand their products, mission, and procedures quickly and accurately to advance in the company. The learning solution provided a clear, user-friendly path to success.

Professional Training & Coaching

ASLAN sought to create a digital companion course to their highly successful instructor-led sales workshop. When designing the course, AllenComm focused on translating the dynamic feel of ASLAN’s workshops into an online version. Personal stories and unexpected examples through interview-style videos of ASLAN thought leaders highlighted key concepts to deliver a unique and engaging learning experience.

Food & Beverage

To best fit the needs for Certified Angus Beef® and their third-party sales representatives, AllenComm designed a course that helped increase sales, demonstrate the value of the brand, and teach the skills to best represent the brand. The course took into consideration the different experience levels and was created to be flexible enough to fit the sales representatives' busy schedules.

How AllenComm Can Help?

Analyze your current training program to identify and determine what is needed to speed time to competency, increase retention, and boost engagement
Consult with your team to identify gaps between learner behavior and expected results
Use human centered design to engage your learners and hit your business goals
Find the right technology to align your learning experience with your business strategy

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INDUSTRIES

Government & Public Sector

Heightened levels of government scrutiny and a highly regulatory climate mean companies must be more vigilant than ever to protect their business, employees, and customers. And, they must do so more efficiently and effectively. To accomplish this successfully requires a partner that brings innovation, scale, and credibility to the design and deployment of any training solution. That’s where AllenComm comes in.

Finance

Partnering with one Fortune 500 client, AllenComm created a training program to help financial advisors identify and share the right products to meet client needs. Beyond presenting information, we provided interactive training tools that helped learners create their own client presentations. This led to an overall increase in consumer engagement of 65% and is projected to increase customer retention by 50%. Learn more.