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Benefits of Interactivity in eLearning Courses

This article was originally published on trainingzone.co.uk on August 24, 2017.

Dictionary.com defines interactivity as “the extent to which a computer program and human being may have a dialogue.”

There’s no denying that custom eLearning is making its way into every industry and field. Aside from the fact that eLearning offers learners effective training options like mobile accessibility and immediate feedback, eLearning is becoming more and more cost-effective and consistent. It’s really no wonder that everyone wants to make eLearning a part of their training regimen.

However, too many people get caught up in the false belief that they can just put their existing training materials online and expect great results. When companies do this, they’re missing the point by neglecting one of the greatest strengths of eLearning, which is interactivity.

What is Interactivity?

Dictionary.com defines interactivity as “the extent to which a computer program and human being may have a dialogue.” With interactivity, you can actually create a sort of dialogue between learners and the computer. The drawback of this analogy is that, for this dialogue to work, both the learner and the computer program need to fully understand one another. With the correct preparation, this back and forth will seem natural to your learners and it will work to reinforce their learning. This dialogue works much like an exchange between human instructors and learners in the classroom. In this way, interactivity brings the strengths of traditional instruction methods to your eLearning course, so you can get the best of both worlds.

When eLearning is truly interactive, it makes learning easier. According to research done by Dr. Thomas Reeves, a professor of instructional technology at the University of Georgia, interactive learning motivates students and helps them meet their goals in less time. Interactive learning has also bridged the gap between higher education and corporate training—companies have been seeing the advantages of interactive learning for the past several years.

Those are some pretty huge benefits, and when you’re looking to get your new employees up to speed as quickly as possible, it only makes sense to try out eLearning and interactivity. But how do you make sure that your eLearning program is using interactivity in the best way for your learners?

The Four Levels of Interactivity

When eLearning is truly interactive, it makes learning easier.

elearningindustry.com breaks interactivity into four distinct levels: No Interaction, Limited Participation, Moderate Interaction, and Full Immersion. At the first level, “No Interaction,” learning is completely passive. Learners can easily glide through the course without ever really having to engage with the material. Often, when companies first try their hand at eLearning, they simply transfer their existing training materials to an online platform. When this happens, they neglect interactivity and end up with a “No Interaction” course. Because No Interaction courses fail to engage learners, you likely won’t see the results you had hoped for. However, results can be improved by building interactivity into the course.

For your learners to get the most out of their experience, you want to reach Full Immersion. The difference between the third and fourth levels of interactivity—Moderate Interaction and Full Immersion—is not the number of interactive activities. Both Moderate Interaction and Full Immersion courses will incorporate video, audio, knowledge checks, and role-play scenarios for learners to engage with.

Making Your Course Fully Immersive

There are two things that take a learning course to the Full Immersion level. The first is the level of control learners have over their learning experience. When learners are free to jump from one activity to the next or to learn first about what interests them most, a course becomes Fully Immersive. With this level of freedom in a course, learners naturally become more curious and more engaged.

The second thing that takes a course to the Full Immersion level is the quality of activities. While the activities in a Moderate Interaction course and a Full Immersion course may be similar, the activities in a Full Immersion course take things to another level. While Moderate Interaction course may tell stories, Full Immersion courses often have an entire story arc that learners can become invested in and engage with. Full Immersion courses often have custom games and feedback as well. With these sorts of activities, learners are required to interact with the course to complete it, which is what makes it fully immersive.

Interactive elements not only help engage the learner, but they can help streamline the training process. Through storytelling or custom games, you can combine knowledge checks and the instruction to make things more seamless and easy for your learner. Role play scenarios allow your learners to try out new techniques and learn from the feedback they receive. These elements of interactivity make a course better. It’s just a matter of finding which interactive elements work best for you.

If you have an existing eLearning course, take a minute to honestly examine it. Does your course give learners the freedom to explore the content on their own terms? Does your course require interaction from the learners? Are the activities in the course truly engaging or do they feel like busy work? Chances are, there’s somewhere you can improve. So go ahead—take the leap and start the work to get your course to the next level. You’ll find that when you do, your learners will benefit, and you’ll see quicker and better results.

representative talent profile

instructional writer

Position(s): Lead or supporting writer
Years of Instructional Experience: 2+
Number of Completed Projects: 15+

Key Skills: Instructional Writing, Technical Writing, Instructional Design, Content Curation, eLearning Development, Curriculum Development, Course Authoring, Storytelling, Learning Assessment, Editing, Proofreading, AI Prompt Engineering

Media Skills: Use of stock media libraries

Strengths: Problem-Solving, Clear and Concise Writing, Tone and Style, Formatting, Consistency, Creativity, Communication, Active Listening, Research, Brainstorming, Collaboration, Attention to Detail, Adaptability

Career Highlights:

  • Scripted over 100 hours of learning content and supporting materials for different modalities for both US and global audiences  
  • Adapted writing style and reading grade level to suit design specifications and learner needs in several different industries (finance, healthcare, manufacturing, etc.) 
  • Used generative AI to supplement source content and to accelerate the writing process (without plagiarism) 

Technical Skills:

representative talent profile

learning experience designer

Position(s): Learning Experience (LX) Designer or Strategist
Years of Instructional Experience: 7+
Number of Completed Projects: 30+

Key Skills: Learner Experience Design (LXD),  Instructional Design, Learning Assessment,  Hybrid Learning, Learning in the Flow of Work, Project-Based Learning Methodologies, Cohort and Social Learning, Learner Experience Platforms

Media Skills: LX journey maps and representations of other interconnected or integrated learning strategies 

Strengths: Systems Thinking, Stakeholder Communication, Instructional Design Strategy, Learning Theory, Training Effectiveness

Career Highlights:

  • Designed personalized learner experience (LX) journeys for an organization of 30k (with 5 tiered tracks) 
  • Curated existing LXs that could be leveraged in new learning journeys for other roles, with measurement at key milestones to evaluate progress and success 
  • Wrote up the specifications for branching scenarios, question libraries, options for audio/visual media, and more, connecting each learner experience to a personalized journey 

Technical Skills:

representative talent profile

instructional media specialist

Position(s): Lead or supporting graphic designer, lead motion video artist
Years of Instructional Experience: 6+
Number of Completed Projects: 40+

Key Skills: Visual Design, Illustration, UX/UI Design, Storyboarding, Animation, Audio Engineering

Media Skills: Engaging illustrations, 3D models, character design, storyboarding, live-action and motion graphic video creation, audio recording and editing, client branding, and more to enhance media and create engaging touchpoints that resonate with learners 

Strengths: Brainstorming, Collaboration, Visual Communication,  Color Theory, Typography, Layout and Composition

Career Highlights:

  • Completed projects with extreme attention to fonts, colors, spacing, and more that ensured integrity with client branding requirements 
  • Designed and integrated media based on project-specific content that reflected the learner audience, established realistic learning environments, allowed for hands-on practice in virtual environments, and promoted diversity and engaging storytelling
  • Created quick-reference illustrations learners could access on the job to help them make fast, effective decisions   

Technical Skills:

representative talent profile

lms admin

Position(s): Admin or sub-admin for Learning Management System (LMS)
Years of Instructional Experience: 5+
Number of Completed Projects: 15+

Key Skills: LMS Configuration, User Management, Course Management, System Maintenance, Reporting, Data Analysis, System Integrations

Media Skills: Network and tech-stack diagrams to communicate system architecture and integration 

Strengths: Troubleshooting and Analysis, Learning Analytics, User Administration, Technical Proficiency, Documentation, Adaptability

Career Highlights:

  • Managed a curriculum of more than 1,450 course offerings in the LMS for more than 10,000 learners 
  • Uploaded, tested, and ensured the readiness of new and relaunched programs 
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Technical Skills:

representative talent profile

learning project manager

Position(s): Learning project manager, project lead, or coordinator
Years of Instructional Experience: 5+
Number of Completed Projects: 35+

Key Skills: eLearning Development, Resource Coordination, Project Management (PMP Certified), Agile and Waterfall PM Methodologies, Budgeting and Forecasting, Scheduling, Quality Assurance

Media Skills: Visual reporting of project plans via Gantt charts and other standard formats

Strengths: Problem-Solving, Communication, Active Listening, Collaboration, Decision-Making, Attention to Detail, Adaptability, Time Management, Risk Management, Budget Management, Team Coordination and Delegation

Career Highlights:

  • Managed concurrent award-winning projects without missing deadlines or wasting resources 
  • Completed several projects earlier than the expected timeline and under the anticipated budget 
  • Built strong relationships with returning client partners for multi-phase initiatives or course maintenance projects 

Technical Skills:

representative talent profile

SUBJECT MATTER EXPERT (SME)

Position(s): Industry-specific specialist
Years of Instructional Experience: 5+
Number of Completed Projects: 5+

Key Skills: Content Curation, Specialized Content Development, Industry-Specific Expertise, Domain Expertise (e.g., Leadership, Onboarding, Compliance), Content Review

Media Skills: Recommendation and review of technical diagrams or industry-specific images

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Career Highlights:

  • Helped create, gather, and organize over 50 hours of content for projects with specific industry or learning needs and contextual nuances
  • Facilitated the decision-making process and collaboration between internal and external teams to consolidate feedback into actionable next steps 

Technical Skills:

representative talent profile

LEARNING STRATEGIST

Position(s): Lead strategist or performance consultant
Years of Instructional Experience: 7+
Number of Completed Projects: 20+

Key Skills: Needs Analysis, Learning Theory, Learner Experience Design, Learning Analytics and Measurement, Performance Mapping, Behavioral and Performance Analysis, Content Curation, Curriculum Analysis, Change Management

Media Skills: Curriculum maps, learner experience journeys, and conceptual program wireframes

Strengths: Big-Picture Thinking, Critical Thinking and Analysis, Problem-Solving, Creativity, Stakeholder Communication, Research, Design, Collaboration, Facilitation

Career Highlights:

  • Conducted a comprehensive learning needs analysis for customer services representatives that included both product knowledge and interpersonal skills development 
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  • Designed strategies for measuring performance and results over time to inform continued client success 

Technical Skills:

representative talent profile

Instructional Designers

Position(s): Lead or supporting designer
Years of Instructional Experience: 3+
Number of Completed Projects: 15+

Key Skills: Instructional Design, Adult Learning Theories, eLearning Development, Learner Experience Design, Curriculum Development, Course Authoring, Writing, Learning Assessment

Media Skills: Simple graphic design using stock imagery, audio production

Strengths: Adaptability, Problem-Solving, Creativity, Communication, Collaboration, Technical Proficiency, Attention to Detail

Career Highlights:

  • Led the design and development of an onboarding program for new manufacturing employees
  • Scripted technical instructional content for high-tech, product knowledge training
  • Developed hybrid materials for both instructor-led training (ILT) and microlearning tutorials

Technical Skills: