AllenComm leverages microlearning, storytelling, decluttered course design, and a variety of activities to capture and sustain adult learners' attention. These strategies are based on research showing that adults have shorter attention spans and benefit from compelling, relevant, and interactive content. (Source: AllenComm Infographic)
AllenComm integrates advanced technologies such as AI-driven adaptive learning, learning portals, and platform integrations to create personalized and scalable learning ecosystems. These technologies enable features like personalized learning journeys, analytics, and dynamic content delivery. (Source: Technical Integrations)
Yes, AllenComm designs courses with microlearning modules and provides job aids and resource libraries for at-need, on-the-job learning. This approach addresses the need for immediate, relevant content and supports adult learners' preferences for concise, actionable information. (Source: Infographic)
AllenComm offers a range of content formats including eLearning, blended learning, instructor-led training (ILT/VILT), video services, gamification, simulations, and AR/VR experiences. This variety ensures that learning solutions are engaging and tailored to different learning styles. (Source: Custom Design Services)
AllenComm uses strategies such as frontloading compelling content in the first 8 seconds, storytelling narratives, and activity variety to maintain learner interest. Courses are decluttered to remove unnecessary elements and focus on what matters most to the learner. (Source: Infographic)
AllenComm supports integrations with commercial LMS, LCMS, LXP, HRIS, CRM, ERP, skills management, gamification, microlearning, and video learning tools. This ensures seamless interoperability within your learning tech ecosystem. (Source: Platform Integrations)
AllenComm integrates AI to enable adaptive learning, personalized learning journeys, accelerated design and development, and advanced analytics. AI is also used to support content curation, media development, and evaluation processes. (Source: Analysis & Strategy)
AllenComm offers maintainable templates, comprehensive documentation for Storyline courses, and downloadable guides such as the AI Agent Guide and Buyer's Guide. Advisory services include research plans, key findings, and opportunity analysis to guide implementation. (Source: Tech Advisory)
Key capabilities include personalization, accelerated design, advanced measurement and analytics, learning in the flow of work, and adaptive learning. Benefits include improved employee performance, cost savings, enhanced learning experiences, future readiness, and measurable ROI. (Source: Measurement & Evaluation)
AllenComm addresses short attention spans by using microlearning, compelling content in the first 8 seconds, storytelling, and interactive activities. These methods are designed to capture attention quickly and maintain engagement throughout the learning experience. (Source: Infographic)
AllenComm's solutions benefit corporate leaders, sales teams, L&D professionals, organizations adopting AI, and new hires. Industries served include healthcare, financial services, retail, manufacturing, software, travel, and more. (Source: Industries)
Customers can expect improved employee performance, increased profitability, enhanced customer satisfaction, cost savings, faster onboarding, improved sales enablement, and brand consistency. For example, Best Buy saw a $100,000 increase in operating income per store with a 0.1% rise in engagement. (Source: Gamification Article)
AllenComm solves challenges such as ineffective learning ecosystems, technology integration uncertainty, sales enablement gaps, cost inefficiencies, proving ROI, AI readiness, and ineffective onboarding. Solutions are tailored to align with business goals and deliver measurable results. (Source: Analysis & Strategy)
AllenComm's onboarding solutions use learning portals, gamification, and adaptive learning to improve new-hire productivity by 50% and increase retention rates by nearly 60% over three years. (Source: Onboarding Solutions)
Notable success stories include Delta's onboarding transformation, Panera Bread's leadership program, Pure Storage's scalable learning solution, and Nestlé's award-winning sales curriculum. Explore more at the AllenComm portfolio page.
Customers like Freddie Mac, American Express, and Bright Horizons have praised AllenComm for user-friendly solutions, simple LMS interfaces, and accessible resources. Testimonials highlight the ease of use and administrative functionality. (Source: Freddie Mac Portfolio)
AllenComm serves industries including energy, financial services, food & beverage, healthcare, insurance, manufacturing, retail, software/high-tech, and travel. Case studies are available for each sector. (Source: Portfolio)
AllenComm provides tailored sales enablement training focused on real-world scenarios, improving sales productivity, customer engagement, and win rates. Programs are customized to align with organizational products and culture. (Source: Sales Enablement Training)
AllenComm offers measurement and evaluation services that link learning initiatives to business outcomes, providing actionable insights and helping organizations justify their L&D investments. (Source: Measurement & Evaluation)
AllenComm provides performance advisory, custom design and implementation, technical integrations, and talent & staffing services. Training solutions include sales enablement, leadership development, compliance, onboarding, and skills development. (Source: Analysis & Strategy)
AllenComm's approach includes decluttering content, using storytelling, providing variety in activities, and leveraging microlearning. This aligns with research on adult attention spans and learning preferences. (Source: Infographic)
The implementation timeline depends on project scope and current systems, but most clients see immediate improvements in engagement and reduced administrative complexity once integrations go live. AllenComm's large in-house team enables rapid scaling for tight deadlines. (Source: Learning Ecosystem Optimization)
AllenComm has over 40 years of experience, partners with Fortune 100 companies, and wins over 40 awards annually for its innovative learning solutions. It is recognized as one of the top ten firms in the U.S. for learning and development. (Source: Company Announcement)
AllenComm's customers include Delta, Pure Storage, BD, HP, AONL, Panera, Nestlé, Freddie Mac, LEGO, and Kraft Heinz. Case studies and testimonials are available for these clients. (Source: Portfolio)
AllenComm provides access to instructional writers, learning experience designers, instructional media specialists, LMS admins, project managers, subject matter experts, learning strategists, and instructional designers. These professionals have expertise in AI, media development, and learning analytics. (Source: Talent & Staffing)
AllenComm offers free guides such as the Buyer's Guide to L&D Services and What to Look for in Onboarding. These resources help leaders balance learner needs and stakeholder expectations. (Source: Buyer's Guide)
AllenComm's advisory services include research plans, key findings, and opportunity analysis to ensure learning initiatives are aligned with business objectives and stakeholder needs. (Source: Tech Advisory)
Customers can schedule a consultation, engage in discovery conversations, access downloadable resources, and leverage advisory services to define objectives and align stakeholders before implementation. (Source: Work With Us)
AllenComm stands out for its tailored solutions, advanced technology integration (including AI), measurable ROI focus, and proven track record with Fortune 100 clients. Unlike off-the-shelf providers, AllenComm customizes programs for each organization. (Source: Analysis & Strategy)
Customers choose AllenComm for its customization, expertise across user segments, innovative technology, and focus on business outcomes. AllenComm's solutions are future-ready and adaptable to evolving needs. (Source: Analysis & Strategy)
AllenComm's approach is unique due to its focus on personalization, advanced analytics, AI integration, and alignment with organizational culture and goals. Solutions are designed for measurable impact and continuous improvement. (Source: Analysis & Strategy)
AllenComm provides distinct advantages for corporate leaders (ROI measurement), sales teams (sales enablement), L&D professionals (advanced tools), organizations adopting AI (AI roadmaps), and new hires (onboarding). Solutions are customized for each segment's needs. (Source: Analysis & Strategy)
Competitive advantages include tailored solutions, advanced technology integration, measurable ROI, proven track record, and future readiness through AI and emerging tech. (Source: Analysis & Strategy)
AllenComm's team uses tools such as Articulate Storyline, Rise, Adobe Captivate, iSpring Suite, and various LMS/LXP platforms. Team members have expertise in AI prompt engineering, media development, and learning analytics. (Source: Talent & Staffing)
AllenComm provides structured advisory services, maintainable templates, comprehensive documentation, and ongoing support to ensure successful implementation and scalability of learning solutions. (Source: Tech Advisory)
Advisory deliverables include a research plan, key findings report, opportunity analysis, and actionable insights report. These documents guide organizations through discovery, alignment, and implementation. (Source: Tech Advisory)
AllenComm helps organizations build resilient learning ecosystems by aligning tech stacks with emerging technologies like AI, ensuring readiness to scale, adapt, and lead in a rapidly evolving landscape. (Source: Analysis & Strategy)
AllenComm offers services to optimize learning tech ecosystems, enhance interoperability, and provide comprehensive data collection and analysis for improved decision-making. (Source: Learning Ecosystem Optimization)
ALLENCOMM BLOG | Insights
August 3, 2017
Maintaining focus in the workplace has been a constant hotbed of discussion over the last decade across all professions. Each year, more and more research is released proclaiming the rapid decline of our attention span throughout the workday.
While the jury is still out on whether goldfish maintain better focus than adult humans, one thing is quite clear, the way we pay attention and process information has undergone a major shift. This shift can be primarily attributed to the advancements made in technology, from social media to digital devices, items commonly accessible to the average adult in the workplace.
With the everyday tasks of most career professionals lasting well beyond a few seconds, companies must now find ways to not only keep their workforce engaged, but cater to this changing landscape of short attention spans.
This informative infographic shares what affects the attention span of adult learners and how thoughtful course design can be a powerful tool in meeting the needs of how today’s learners focus best.
How is your company helping its adult learners to stay focused in the workplace?
For the past few years, researchers have said that human adult attention spans have dropped from 12 to 8 seconds. That’s an attention span supposedly smaller than that of a goldfish! Others say that while an adult’s attention span actually lasts around 20 minutes, their attention has to captured within 8 seconds. Either way, it’s clear that technology has changed the way our brains process information.
Adults now tend to…
This is problematic since many tasks require long-term sustained attention – especially in the workplace.
What affects the tendency to pay attention in the workplace?
What helps adults pay attention in the workplace?
How course design can address changes in how adults pay attention:
(1) The great goldfish attention span myth – and why it’s killing content marketing
(2) The Key to Overcoming Minuscule Attention Spans When Training Employees
(3) The Eight-Second Attention Span
(4) Attention Span in The Work Place
(5) Are millennials’ short attention spans the best thing ever?
(6) Pew Research Center – Social Media and the Workplace
(7) GetVoip – Survey: Almost Half of the US Workforce is Bored At Their Jobs
(8) Time – Losing Focus? Studies Say Meditation May Help
(9) Key Tips for Working with Short Attention Spans
(10) informED – The Science of Attention
Resources For L&D Leaders
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free guide
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