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Domino’s Wins Brandon Hall for Best Custom Content

Restaurant wins bronze for innovative Toppings Game created with Allen Communication

ANN ARBOR, Mich. Oct. 20, 2015 – International restaurant franchise Domino’s has won a bronze Brandon Hall Excellence in Learning Award for Best Custom Content. The company was recognized for its Toppings Game, created in partnership with Allen Communication.

The Toppings Game is a web-based, gamified microlearning course with three mini courses to help employees learn how to quickly, accurately make pizza. It also has on-the-job reference tools to give employees hands-on practice and quick access to information at any time. The voluntary course is effective, engaging and on-brand.

The initial launch of the program has been successful, and other courses for different menu offerings have already been developed.

“My team exists to increase capability and productivity in the organization,” said Adam Huddleston, Domino’s Director of Operations Training and Support. “Many people recognize that we’re a forward thinking brand with cutting-edge technology and innovative programs. Our training programs must also represent who we are as a brand.”

Domino’s has also received three Horizon awards and two Tellys this year in recognition of the sound instructional design and beautiful graphic design in the Toppings Game.

Ron Zamir, AllenComm President and CEO, said, “These awards show the depth of Domino’s commitment to learning. They understand that learning and development should not only reflect their brand, but help drive the innovation and future of the company.”

For more information about the Toppings Game, visit

About Allen Communication

For more than 30 years, Allen Communication () has led the learning industry, providing pioneering educational strategies, technologies, and analytics. With extensive experience across every major industry, Allen’s award-winning projects for the best-known companies in the world drive lasting business results and documented ROI. Businesses trust Allen with their most critical learning and performance projects, because Allen aligns agency-quality media design, best-in-class instructional strategy and technology, and a proven design process centered on alignment with quantifiable business results.

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About Domino’s Pizza®

Founded in 1960, Domino’s Pizza is the recognized world leader in pizza delivery, with a significant business in carryout pizza. It ranks among the world’s top public restaurant brands with a global enterprise of more than 12,100 stores in more than 80 international markets. Domino’s had global retail sales of over $8.9 billion in 2014, comprised of more than $4.1 billion in the U.S. and nearly $4.8 billion internationally. In the third quarter of 2015, Domino’s had global retail sales of over $2.1 billion, comprised of over $1.0 billion in the U.S. and over $1.1 billion internationally.