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EPISODE 5: GOOD TRAINING BUILDS BRAND CREDIBILITY

In this conversation, Ron Zamir and John Nelson discuss the transformative impact of the USA Clay Target League on youth sports and education. They explore the journey of the organization, innovative training methods, the importance of safety, and the challenges faced in promoting clay target shooting as a recognized sport. The discussion highlights the significance of engaging both students and instructors in the learning process, overcoming resistance to change, and the broader community impact of their mission.

Takeaways

  1. Effective training builds brands & opens doors
  2. The USA Clay Target League prioritizes safety, fun, and marksmanship.
  3. Innovative training methods are essential for engaging youth in sports.
  4. Balancing self-paced and live training enhances learning outcomes.
  5. Interactive learning is crucial for student engagement.
  6. Resistance to change often comes from traditionalist instructors.
  7. Branding efforts focus on proving the safety and inclusivity of the sport.
  8. Nonprofit leadership requires a focus on mission over profit.
  9. Engaging young people in sports leads to better life outcomes.
  10. Mentorship plays a vital role in youth development.
  11. Innovation can manifest in small, everyday changes.

About John Nelson, President, USA Clay Target

After working in the advertising agency business for more than 25 years, John started his journey with the USA Clay Target League at the kitchen table when the Minnesota State High School Clay Target League was formed in 2008. Since then he has served as a board of director member and has been president since 2018.

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