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Allen Communication Learning Services Positioned in the “Leaders” Quadrant in 2004 E-Learning Content Magic Quadrant

Global IT industry analyst evaluates company’s vision and ability to execute


SALT LAKE CITY (Nov. 29, 2004) — Allen Communication Learning Services, a nationally recognized custom e-learning development firm, announced today that Gartner, Inc. placed the company in the Leaders quadrant of the 2004 E-Learning Content Magic Quadrant.(1)

The Magic Quadrant positions vendors in a particular market segment based on their vision and ability to execute that vision.

According to Gartner, Inc., “Leaders are vendors who are performing well today, have a clear vision of market direction and are actively building competencies to sustain their leadership position in the market.”

“For more than 23 years, Allen has focused on Instructional Systems Design (ISD). A combination of ISD, proven development processes, quality and aggressive pricing has helped us solidify our position as an industry leader,” said Ron Zamir, CEO Allen Communication.

According to the report, “Good content is the cornerstone of a successful e-learning program. Careful selection of e-learning content vendors can help to ensure that quality content is deployed.”

“Sixty percent of our business is repeat business,” said Zamir. “We can never forget that it is our clients and their demand for quality, good value and, above all, effective training that makes us one of the fastest growing and profitable companies in the industry.”

Gartner, Inc.’s evaluation follows an award-winning year for Allen Communication. The company received eight Axiem awards for excellence in multimedia and a silver Brandon Hall Excellence in E-Learning Award.


About the Gartner Magic Quadrant

The Magic Quadrant is copyrighted 2004 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner’s analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the “Leaders” quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

1) James Lundy, “The 2004 E-Learning Content Magic Quadrant,” October 2004.

About Allen Communication Learning Services:

Allen Communication Learning Services is in the business of improving human performance through teaching, training, and informing using the power of interactive elearning training technology. In 1981, it introduced the first commercial interactive videodisc system in the world, and for several years after, many interactive video training programs were created on the Allen System. From the beginning, the company has provided services in all facets of interactive training and communication. As such, it has positioned itself uniquely as both a software and courseware development company, offering clients a complete solution, from beginning to end, for their technology training needs. For more information, call 801.537.7800, or visit