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Creative Compliance Training

Chuck McGriff Article, Compliance Training

At AllenComm, we have over 30 years of experience creating effective custom compliance training.

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We’ve found that the most impactful compliance training does much more than ask a learner to “check a box.” We have developed best practices in creative compliance training that are designed to enhance critical thinking.

This quality of compliance training not only adheres to the demands of traditional mandated regulated compliance, it goes beyond basic reading comprehension to enable employees to make better, more complex decisions. Creative compliance training should address broader business goals, create a richer level of relevancy and establish a culture that goes beyond the requirements of traditional “check the box” compliance training.

People – Fully understanding the business goals that can be achieved through compliance training and specific learner needs is vital to creating effective compliance training. Creativity in our design enables us to present content that learners see as relevant and impactful to the tasks at hand. Our best practices involve creating training that highlights people because we believe (and results show) that training involving realistic human elements—interactions with people, not just documents—achieve business results.

Technology – We have identified new technologies that allow our customers to overcome logistical needs for global compliance. We have technology that not only provides platforms to allow a large global audience access to training, but it allows us to create more engaging training. Due to higher demands of younger audiences to stay fully engaged, we have created an in-house motion design and rich media group. This group works alongside our instructional designers to create visuals that provide learners with content that is considered more relevant and realistic to their needs. These visuals can be used in introductions that explain relevancy as well as used throughout the training to introduce the human element through scenario-based videos. You can see an example in the award-winning training that we co-created with Risk Management Association.

Business Environment – Organizations simply don’t have time or budgets to adhere to compliance related issues that can easily be deterred with effective compliance training. The demand for regulatory compliance is not going away, or even decreasing. As we leave the recession, demands for more effective compliance training, both regulatory and encompassed compliance are growing. An encompassing compliance training initiative is necessary to not only meet legal standards, but to meet the needs of the organization as a whole. Layering compliance training by creating a primary layer created to highlight the human experience, followed by a secondary layer to fulfill legal standards allows us to train based on real-world relevancy, not just reading comprehension of text and policies.

Compliance Training Tips

Compliance is about more than checking a box. AllenComm approaches compliance training within the larger context of business goals, holistically creating levels of relevancy and establishing a strong sense of business context for learners. Here are some best practices that we often use in our creative compliance consulting and development.

Tip – Design Courses with Human Elements and Interactions

Relevancy is crucial for learners to stay engaged and achieve lasting knowledge. Unfortunately, many learners approach compliance courses with skepticism, so this sense of connection and relevance must be immediate and strong, inviting learners to evaluate meaningful issues with real consequences and personal applications. On the positive side, significantly improving an under-performing compliance course can be as simple as changing the dramatic framework for the content.

Customer: Major Pharma Company

Training Objective: High-Level Compliance Training

Solution: AllenComm combined a marketing quality introductory animation with an interactive infographic. These strategies, together, established the quality of the course’s media design and the organization’s commitment to the topic, and allowed the learner to explore critical information in an open, non-linear environment that respected different learning styles.

Tip – Create Secondary Layer of Legal Definitions

Compliance training is, by definition, typically a legally mandated initiative. We meet the demands of these directives by keeping content relevant to learners and assessing completions and scores. However, we create lasting behavior changes and real performance by creating secondary layers of support—that is, a system in which learners are shown not only what the content is (layer one), but also how to access it again moving forward to support complex job functions (layer two).

Customer: Fortune 50 Retail Company

Training Objective: ERP System Redesign

Solution: AllenComm conducted a major system training initiative for a complicated resource planning system, with difficult regulations and policies. Courses engaged learners in complex scenarios and role-based training exercises. Most importantly, we tied courses to a performance-monitoring system, using surveys and automated reporting models. Results from these real-time performance inputs were then tied to strategic follow-up tools, allowing program administrators not only to report progress to executives, but also to immediately align supplemental training materials with any areas of weakness that emerged.

Tip – Encourage More Complex Decisions

Important decisions in the workplace are rarely black and white. In the same way, simply checking a box in a passive compliance training course may meet oversight demands, but it rarely gives a learner the tools they need to improve. To account for this challenge, the best compliance courses include complex decision-making scenarios that are relevant to workplace issues and require forethought and in-depth application of policies and standards.

Customer: Financial Services Organization

Training Objective: Ethics Training for Key Personnel

Solution: AllenComm created scenarios focusing on the gray areas in decision-making within the financial services industry. We gathered realistic challenges and problems from experts across the industry, and then used that data to craft branching storylines that engaged the user and took them along paths that allowed them to play out multiple approaches and see realistic results. The keys to the success of this approach are, first, using data-gathering tools that allow busy industry experts to provide critical source content quickly, and, secondly, mapping scenario decisions back to the key business performance goals to ensure alignment and relevancy.