Instructional Design Philosophy
for Custom Courseware

The Allen team uses methods proven to help learners gain the knowledge and skills they need to solve work-related problems and improve job performance.

 

All custom courseware created by Allen encourages active learning and real-world integration. Allen is influenced by many of the top instructional design philosophies and frameworks. One philosophy Allen aligns most strongly with is based on Dr. M. David Merrill’s First Principles of Instruction and Five Star Instructional Design Rating, Allen has established the Allen Six Star Instruction Design Philosophy.

 

Roll over the points of the star to learn more.


Some other influential philosophies and frameworks Allen works with:

Deming

  • :. Focus on continual
        improvements in quality by
        reducing uncertainty and
        variability by top management
  • :. Improve quality
  • :. Decrease costs
  • :. Productivity improves
  • :. Capture the market with better
        quality and lower prices
  • :. Stay in business
  • :. Provide jobs and more jobs
  • :. System for designing
        management

Juran

  • :. View the quality from external
        and internal perspectives.
  • :. Focus on customer satisfaction
        both on a firm and dept level.
  • :. Apply the Quality Trilogy:
    • .: Quality planning
    • .: Quality control
    • .: Quality improvement

Crosby

  • :. Quality means conformance to
        requirements, not elegance
  • :. Quality originates in functional
        departments
  • :. Doing things right the first time
  •     is always cheaper
  • :. Performance measurement is
  •     the cost of quality
  • :. Performance standard is zero
        defects

Baldridge

  • :. Leadership
  • :. Strategic planning
  • :. Customer and market focus
  • :. Measurement, analysis, and
        knowledge management
  • :. Human resource focus
  • :. Process management
  • :. Business results

Six Sigma

  • :. Customer requirements
  • :. Strategic objectives
  • :. Corporate sponsors
  • :. Global quantifiable measures
  • :. Business results
  • :. Extensive training
  • :. Process improvement
  • :. Stretch objectives